Edward Molloy

My name is Ed Molloy. I am 20 Plus years veteran in the media sales industry. My experience inclues television, radio, interactive, event marketing, out-of-home, mobile and sponsorship opportunities. I am a goal focused individual that aims at helping clients achieve their marketing objectives.

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20 Plus years in the media industry. My experience inclues television, radio, interactive, event marketing, out-of-home, mobile and sponsorship opportunities. I am a goal focused individual that aims at helping clients achieve their marketing objectives. Throughout my career I have been a leader, a strategic thinker, analyzing both problems and solutions in non-traditional ways. I have focused on delivering great marketing results for clients. I believe that in order to accomplish this you need to consistently find customer based solutions to deliver the best value and results. I bring to the table these unique set of skills along with more than ten years of television industry management experience, a stong sales track record. I am a creative and strategic thinker, I have the experience in the television, radio, interactive, event marketing, out-of-home, mobile and sponsorship advertising industries. I am highly self-motivated individual with a strong work ethic and a proven ability to succeed. I have demonstrated a record of progressive responsibilities and promotions. Strong customer relationship management and establishing and strengthening customer loyalty are important to me.Dynamic, accomplished Sales Professional with proven track record of excellence within the media sales and management arena. Recognized as someone who consistently met and exceeded sales goals. Received the Twin Cities Marketing Network Television Sales Manager of the Year. Results oriented ability to develop and maintain relationships with clients that result in a win-win situation. Specialties Knowledge in the use of television, radio, interactive, digital, event marketing, out-of-home, mobile and sponsorship opportunities.Areas of Expertise:Marketing Strategies Project Management Training / Coaching Television and Media Sales Sales Staff Management Social Media Internet / E-Media Digital Sales and Sales Strategies Top Sales Account Manager Effective Presentation Skills Customer Focused Selling Mobile Sales Strategies Event Marketing  

Local Sales Manager at Nexstar Broadcasting / WROC-TV , WUHF FOX Rochester & RochesterHomepage.net

September 2011 - February 2012

I took great pride in helping Rochester businesses of all sizes grow their business in difficult times with creative ideas and opportunities. I think non-traditionally in meeting the demands of consumers. I took pride in the improvements and the accomplishments that I was able to make.

General Sales Manager at WGGB ABC 40 / FOX 6 Gormally Television

January 2010 - October 2011

Managed the Local, Regional and National sales efforts of Gormally Broadcasting, WGGB ABC40 and FOX6, a single television start-up in Springfield Mass. Working in conjunction with local and national sales teams grew revenue 37%. Created new webstreaming sales platforms and news programs, launched Simply Living, an advertiser-supported half hour television program. Simply Living is a half hour advertiser supported magazine product that allows national and regional advertisers in Western Massachusetts. to tell the story about their product or service in a long format (2 minute, 4 minute or 6 minute)

Local Sales Manager at KSTC 45 Television Hubbard Broadcasting

November 2005 - October 2009

Senior Account Manager / New Media Specialist at WSTM NBC 3 / WSTQ CW6 / WSPX PAX 56

2003 - 2005

Sales Manager - Regional Local Sales Manager for both Utica and Watertown DMAs at WUTR NewsChannel 20 / WWTI My ABC 50

2000 - 2003

ACCOUNT MANAGER at WSYR NEWSCHANNEL 9

1987 - 2000

Business Development Strategist at Clear Channel Radio

March 2012

As a Business Strategist I take pride in doing more by providing the clients that I work with the strategy and tactics that will move their business forward. Whether it is the correct branding message or tactics that will get consumers in the door to purchase products and services. I believe that in order to achieve that you need to find the needs of the customer and not the product or service that you want to sell.

State University of New York College at Oswego

1977 – 1981

Bachelor of Arts

My interests include always looking to help people to reach their goals by providing the coaching, the guidance and the leadership to reach them.